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Start a Personalized Valentine’s Day Card Business with your Daughter

Turn your daughter's creativity into a business for Valentine's Day

Is your daughter an artist? Does she enjoy drawing, painting, or spending time on Instagram ?  Maybe she has a way with words wherein you can use her talent to start a new business.  Consider starting a personalized Valentine’s Day card business to harness her creativity.

You can put that talent to work!  Create a Valentine’s Day card business for the upcoming holiday.  It’s the perfect business to start.  Low cost.  Easy to spread the word.  Available only for a limited time.  (Yess!  You don’t have to stuck for a year if you don’t like this business).  And you can both spend some quality time and earn money!

Here are three steps to get started:

1. Create a few samples

Don’t be shy about being creative or unique.  You want to start a personalized Valentine’s Day card business that stands out.  A good option could be choosing visuals with specific cultural or geographic messages.  For example, I often spend more money on cards that have a New York style of humor – ie keeping it real – rather than a generic bland message.

Also pay attention to the packaging.  Create customized envelopes so that the card and the packaging stand out.  People will be more likely d to purchase your cards if they stand out from traditional options.

2. Create flyers with an order deadline

There are a ton of options that can help you design flyers.  I’ve used Vistaprint and Staples to design and print options for my company.

Use the samples as part of your marketing. Include some snappy titles and clear instructions for how to order.  For example, should they email you or call you?  I would encourage you to create a short one page website to make the buying process easy if you have friends and family who are out of town

Quick tip – Use color paper rather than printing in color if your budget is minimal.

3. Offer bonuses for those who order three or more cards

Can they get one card free if they order five or more before a certain deadline?  Can they get free customization if they buy one of your premier cards before a certain date?  Get creative and think about ways to encourage buyers to say yes quickly.  It will allow you to better process orders and not deal as much with last-minute buyers.  This is key because it will help you sell more cards during this limited time frame.

So I hope that these ideas give you some brainstorms for starting your Valentine’s Day card business. Good luck!!

Send your dghtr to Teenpreneurs this year! Scholarships available.

If you have a teen ages 13-17 who is interested in entrepreneurship, I highly recommend you send them to this year’s Black Enterprise Teenpreneurs Conference!  It’s a great way to network with other like minded teens, hear from successful entrepreneurs in a small group setting (where any question is fair game!) and get challenged to […]